BEDAT & C° GENEVE presents Basel 2011 Novelties Preview
Featuring awarding Miss Hilary Tsui “BEDAT & Co Woman of Caliber”

BEDAT & Co Geneve awarded the recognition of acclaimed style icon Miss Hilary Tsui as “BEDAT & Co Woman of Caliber” at Four Seasons Hotel, Hong Kong dated 12 October, 2011. Over a hundred media from Asia witnessed this historical moment of “Woman of Caliber”.


BEDAT & Co - Capturing the feminine luxury of time

BEDAT & Co‘s commitment and guarantee of ensuring that the whole product, from the stage of conceptualization to the production of each and every component, is ONLY made in Switzerland is a reflection of its core honest believe that every timepiece is an artisanal expression of the finest Swiss watchmaking traditions and skills that is honed from decades of refinement. BEDAT & Co believes that the emotional values of owing a Swiss timepiece must be substantiated by the authenticity of the Swiss skills that go into creating the particular timepiece; and by delivering both, BEDAT & Co completes the satisfaction and enjoyment of the experience.

The new models in the Extravaganza collection continue BEDAT & Co‘s success with the 2010 haute joaillerie collection, epitomizing further its Art Deco spirit through the highlights of this stunning new range which embody a perfect blend of virtuoso artistry and technical perfection.

At the deluxe traditional English afternoon tea gathering at Four Seasons Hotel, Hong Kong, Ms Hilary Tsui shared her story of success and the moments in time captured by her amazing life journey from being an actress to modern working mother. Mr. Dino Modolo, Director of Creations from BEDAT & Co also shared his personal moment and introduced BEDAT & Co‘s design philosophy. “Their meticulous finishing and exceptional quality superbly reflect the traditions of Swiss fine watch making. The pieces in this exciting new collection display the same intrinsic qualities but in a gentler, and more refined form, while the random set diamonds, accenting the soft outlines reveal the excellence of the jewelry skills faithfully cultivated by BEDAT & Co ,” said Mr. Dino Modolo.

The event highlight was Mr. Dino Modolo awarding “BEDAT & Co Woman of Caliber” with a new collection of Basel 2011 to Ms. Hilary Tsui, signifying the launch of Basel 2011 of timepieces autographed by BEDAT & Co . Following the elegant ceremony was the presentation of contemporary designs of BEDAT & Co by seven professional models including TV celebrity Ms. Samantha Ko. Before finale, Emcee Ms Maria Chan specially invited all the attending guests and media to appreciate the Basel 2011 Novelties collection which was unveiled for the very first time in Hong Kong.


Reflecting 500 years of genius and horological mastery, BEDAT & Co’s core values are deeply rooted in the finest art of Swiss watchmaking. Thanks to the unswerving collaboration with the best ateliers of the Jura Valley. The brand also has the highest standards of master craftsmanship, stamped with the A.O.S.C label, the ultimate symbol and guarantee of quality and ethics certifying the Swiss origin of all components. When it comes to serving BEDAT & Co’s knowledgeable clientele, benchmark refinement and excellence remain the order of the day. All BEDAT & Co timepieces are covered by an official Five-Year Warranty.


For more information:

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