Sophisticated watches from the Bedat & Co No 2 collection

Created in 2008, the No 2 collection is composed of oval-shaped models.

No 2 stands for union, for the meeting of two connected elements and most specifically in philosophy, for two complementary principles. It is a positive number in the Chinese culture and the ideograms often appear twice in conceiving brand names. It sounds like the word for “easy” in Cantonese. “2” also stands for the Yin, a symbol of femininity and imagination.

BEDAT & Co has indeed shown a great deal of creativity in revisiting its own identifying codes. Its new No 2 collection is both timeless and resolutely contemporary, two aspects that are complementary and indeed inseparably entwined within the BEDAT & Co philosophy. Embodying the quintessence of the brand values, the small oval watch is unlike any other. It combines a set of matching characteristics: interior and exterior, pairs of colors, classicism and boldness...