The History of Sophisticated Watches from BEDAT & C°
Key Dates :
October 8th 1996
Christian and his mother Simone Bédat found the BEDAT&C° firm.
Basel 1997
They present their first collections at the Basel Show: N°3, N°7. Ref. 304 and Ref. 314 are an immediate success and are still the best-selling models to this day.
1998
BEDAT&C° are sold in Switzerland and in the United States.
December 8th 2000
Gucci Group acquires 85% of BEDAT&C° and incorporates the company within Gucci Group Watches. It is now 100% owned by the Gucci Group.
2003
Launch of the N°1 collection.
2004
Launch of the N°8 collection.
2006
Departure of the founders.
2007
BEDAT&C° celebrates its 10th birthday and launches the exclusive Bedat&C° CONFIDENTIAL concierge service in partnership with Quintessentially, the leader in this field.
2008
Launch of the No 2 collection.
Launch of the e-boutique:BEDAT&C° becomes the first Swiss luxury watch company to open its official online boutique.
Distribution
Today, BEDAT&C° watches are sold on the 5 continents. For more information, please check the retailers's page